Recently, Rocco Hard, a popular model known for his lycra-and-spandex looks, encountered censorship on Instagram when a photo of him in sportswear was removed, prompting questions about the platform’s perplexing interpretation of its own NSFW policies. This incident sparked concerns within the LGBTQ+ community about potential bias in Instagram’s content moderation, especially since similar, more risqué content remains untouched on the accounts of straight influencers. However, the platform issued an apology to Hard.
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“Thank you for taking the time to request a review and helping us improve our systems,” Instagram noted. “Our priority is keeping the community safe and respectful, so sometimes we have to take precautions.”
The situation highlights a broader issue of how social media platforms may disproportionately target queer, non-white, and feminist creators, as noted by UC San Diego professor Annie Brown. The inconsistency in Instagram’s policy application extends beyond just the removal of a photo; it underscores a broader conversation about the power wielded by social media giants in defining what’s considered normal or acceptable and how the LGBTQ+ community navigates these digital spaces.
As for Rocco, his ass was largely unbothered.
Sources: Rocco Hard, The Advocate